Example data from a made-up site, Northwoods Decks.

Northwoods Decks

In the last 30 days, among the visitors these filters leave, 21 visitors came and 21 reached out.

Visitors: 21
Reached out: 21; 21 phone taps
Finish rate: not enough yet; nobody started a form yet
Pageviews: 45
Bounce rate: not enough yet: 22 visits, and it needs 30
Visit duration: not enough yet: 0 visits with a reading, and it needs 30

Between 0 and 3 visitors a day, highest on Sep 29. Oct 27 is today, so far. Use the left and right arrow keys to read each day.

Where visitors came from

Sources, last 30 days, filtered. The bar is each row’s share of visitors.
Source	Visitors
Filter by Google	733.3%
Filter by Facebook	314.2%
Filter by Facebook ads	314.2%
Filter by Direct	29.5%
Filter by Google ads	29.5%
Filter by houzz.com	29.5%
Filter by yelp.com	29.5%

Pages

Pages, last 30 days, filtered. The bar is each row’s share of visitors.
Page	Visitors
Filter by Home	1466.6%
Filter by Gallery	1257.1%
Filter by Railings	523.8%
Filter by About	314.2%
Filter by Composite vs cedar	29.5%
Filter by Contact	29.5%
Filter by Services	29.5%
Filter by Decks	29.5%

Devices, browsers and systems

Devices, last 30 days, filtered. The bar is each row’s share of visitors.
Device	Visitors
Filter by Phone	1361.9%
Filter by Desktop	733.3%
Filter by Tablet	14.7%

Where visitors are

Cities, last 30 days, filtered. The bar is each row’s share of visitors.
City	Visitors
Remove the filter: Minneapolis	21100.0%

Reached out

Who reached out, last 30 days, filtered: each form, tap and event. The bar is each row's share of visitors.
Form, tap or event	People	Rate
Remove the filter: Phone tap	21	–

Contact form · /contactSaw it 2Started 0Sent 0Finish rate – (fewer than 30 started)

Contact form, step by step, last 30 days, filtered. Each step: the people who reached it, who stopped there, and who got an error there.
Step	Reached	Stopped here	Errors
Saw the form	2
Started	0
Your name	0	0	0
Your email	0	0	0
Phone	0	0	0
Your message	0	0	0
Sent	0

Found on your site’s pages, with nothing to set up. A form counts when your site shows it was sent. Phone and email taps count when tapped. Rate is people ÷ the period’s 21 visitors, rounded down.

Nobody has reached out yet.Each of your site's forms, and every tap on your phone number or email, will show here.