Example data from a made-up site, Northwoods Decks.

Northwoods Decks

In the last 7 days, among the visitors these filters leave, 36 visitors came and 4 reached out.

Visitors: 36
Reached out: 4; 2 phone taps, 2 email taps
Finish rate: not enough yet; 0 of 2 who started sent it; a rate needs 30 who started
Pageviews: 98
Bounce rate: 23%
Visit duration: not enough yet: 2 visits with a reading, and it needs 30

Between 2 and 7 visitors a day, highest on Oct 22. Oct 27 is today, so far. Use the left and right arrow keys to read each day.

Where visitors came from

Sources, last 7 days, filtered. The bar is each row’s share of visitors.
Source	Visitors
Remove the filter: Facebook ads	36100.0%

Pages

Pages, last 7 days, filtered. The bar is each row’s share of visitors.
Page	Visitors
Filter by Home	1747.2%
Filter by Contact	1130.5%
Filter by About	1027.7%
Filter by Gallery	1027.7%
Filter by Services	822.2%
Filter by Railings	822.2%
Filter by Quote	616.6%
Filter by Decks	411.1%
Filter by Composite vs cedar	38.3%

Devices, browsers and systems

Devices, last 7 days, filtered. The bar is each row’s share of visitors.
Device	Visitors
Filter by Phone	2775.0%
Filter by Desktop	822.2%
Filter by Tablet	12.7%

Where visitors are

Cities, last 7 days, filtered. The bar is each row’s share of visitors.
City	Visitors
Filter by Minneapolis	1336.1%
Filter by St. Paul	822.2%
Other	1541.6%

Reached out

Who reached out, last 7 days, filtered: each form, tap and event. The bar is each row's share of visitors.
Form, tap or event	People	Rate
Filter by Phone tap	2	5.5%
Filter by Email tap	2	5.5%

Contact form · /contactSaw it 11Started 2Sent 0Finish rate – (fewer than 30 started)

Contact form, step by step, last 7 days, filtered. Each step: the people who reached it, who stopped there, and who got an error there.
Step	Reached	Stopped here	Errors
Saw the form	11
Started	2
Your name	2	0	0
Your email	2	0	0
Phone	2	2	1
Your message	0	0	0
Sent	0

Found on your site’s pages, with nothing to set up. A form counts when your site shows it was sent. Phone and email taps count when tapped. Rate is people ÷ the period’s 36 visitors, rounded down.

Nobody has reached out yet.Each of your site's forms, and every tap on your phone number or email, will show here.