Example data from a made-up site, Northwoods Decks.

Northwoods Decks

In the last 7 days, among the visitors these filters leave, 12 visitors came and 0 reached out.

Visitors: 12; up from 9 in the 7 days before
Reached out: 0; no forms or taps yet
Finish rate: not enough yet; 2 of 3 who started sent it; a rate needs 30 who started
Pageviews: 36; up from 24 in the 7 days before
Bounce rate: not enough yet: 14 visits, and it needs 30
Visit duration: not enough yet: 0 visits with a reading, and it needs 30

Between 0 and 4 visitors a day, highest on Oct 22. Oct 27 is today, so far. Use the left and right arrow keys to read each day.

Where visitors came from

Sources, last 7 days, filtered. The bar is each row’s share of visitors.
Source	Visitors
Remove the filter: Instagram	12100.0%

Pages

Pages, last 7 days, filtered. The bar is each row’s share of visitors.
Page	Visitors
Remove the filter: Home	12100.0%
Filter by Services	541.6%
Filter by Decks	541.6%
Filter by Contact	433.3%
Filter by Gallery	216.6%
Filter by Quote	18.3%
Filter by Railings	18.3%

Devices, browsers and systems

Devices, last 7 days, filtered. The bar is each row’s share of visitors.
Device	Visitors
Filter by Phone	758.3%
Filter by Desktop	541.6%

Where visitors are

Cities, last 7 days, filtered. The bar is each row’s share of visitors.
City	Visitors
Other	12100.0%

Reached out

Who reached out, last 7 days, filtered: each form, tap and event. The bar is each row's share of visitors.
Form, tap or event	People	Rate
Filter by Contact form/contact	2	–

Contact form · /contactSaw it 4Started 3Sent 2Finish rate – (fewer than 30 started)

Contact form, step by step, last 7 days, filtered. Each step: the people who reached it, who stopped there, and who got an error there.
Step	Reached	Stopped here	Errors
Saw the form	4
Started	3
Your name	3	0	0
Your email	3	0	0
Phone	3	1	1
Your message	2	0	0
Sent	2

Found on your site’s pages, with nothing to set up. A form counts when your site shows it was sent: here, Contact Form 7’s own sign. Phone and email taps count when tapped. Rate is people ÷ the period’s 12 visitors, rounded down.

Nobody has reached out yet.Each of your site's forms, and every tap on your phone number or email, will show here.