Example data from a made-up site, Northwoods Decks.

Northwoods Decks

In the last 7 days, among the visitors these filters leave, 5 visitors came and 5 reached out.

Visitors: 5; down from 6 in the 7 days before
Reached out: 5; 5 forms sent
Finish rate: not enough yet; 5 of 5 who started sent it; a rate needs 30 who started
Pageviews: 17; down from 18 in the 7 days before
Bounce rate: not enough yet: 5 visits, and it needs 30
Visit duration: not enough yet: 0 visits with a reading, and it needs 30

Between 0 and 2 visitors a day, highest on Oct 21. Oct 27 is today, so far. Use the left and right arrow keys to read each day.

Where visitors came from

Sources, last 7 days, filtered. The bar is each row’s share of visitors.
Source	Visitors
Filter by Google	480.0%
Filter by houzz.com	120.0%

Pages

Pages, last 7 days, filtered. The bar is each row’s share of visitors.
Page	Visitors
Filter by Gallery	5100.0%
Filter by Quote	5100.0%
Filter by Home	480.0%
Filter by About	120.0%
Filter by Composite vs cedar	120.0%

Devices, browsers and systems

Devices, last 7 days, filtered. The bar is each row’s share of visitors.
Device	Visitors
Filter by Phone	360.0%
Filter by Desktop	240.0%

Where visitors are

Cities, last 7 days, filtered. The bar is each row’s share of visitors.
City	Visitors
Other	5100.0%

Reached out

Who reached out, last 7 days, filtered: each form, tap and event. The bar is each row's share of visitors.
Form, tap or event	People	Rate
Remove the filter: Get a quote/quote	5	–

Contact form · /contactSaw it 0Started 0Sent 0Finish rate – (fewer than 30 started)

Contact form, step by step, last 7 days, filtered. Each step: the people who reached it, who stopped there, and who got an error there.
Step	Stopped here	Errors
Saw the form
Started
Your name	0	0
Your email	0	0
Phone	0	0
Your message	0	0
Sent

Found on your site’s pages, with nothing to set up. A form counts when your site shows it was sent: here, WPForms’s own sign. Phone and email taps count when tapped. Rate is people ÷ the period’s 5 visitors, rounded down.

Nobody has reached out yet.Each of your site's forms, and every tap on your phone number or email, will show here.